Employee: UNL Student Recruitment

Nebraska Extension has consistently played an important role in student recruitment. In order to help reach UNL's goal of 30,000 students and in order to help young people be college ready, Nebraska Extension has put together a series of resources to help all faculty and staff better reach potential students.

Our overall goal is increased enrollment at UNL. Because of the work Extension does with 4-H and other youth development programs, we are uniquely positioned to reach younger youth (5th-10th graders) and to help students statewide become college ready. Because of Extension's unique ability to reach younger students, Extension's outcomes will include:

  • Office of Admissions will have more contacts based on Extension efforts.
    • Measured by new contacts - individuals who had not previously been in database.
  • On-going relationship building with potential students by Extension faculty.
    • Measured by touch point (student is already in data base, information is updated and we add how they were connected with the goal being an increased number of contacts with the student).
  • Success stories of successful recruitment efforts.
    • Measured by a data base where extension faculty/staff can input examples.

The following resources can be used to help Nebraska Extension faculty/staff reach these outcomes.

State Wide Goals:

  1. TBA

County Goals: (Each county will select two goals)

  1. Campus Visits and Events
    Goal: Extension staff will assist families/youth in coordinating a campus visit
    Goal: Extension staff will coordinate an all-encompassing campus visit with students
  2. Community Collaboration
    Goal: Extension staff will collaborate with community/county youth organizations/partners to conduct a youth event.  ie:  Boy Scouts, Girl Scouts, Boys and Girls Club, Teammates, Library, Summer Youth Institutes, YMCA, Community Colleges
  3. Connect Extension to Community Partners to engage in career exploration
    Goal: Extension staff will collaborate with community stakeholders on building a relationship between youth and their 4-H projects and career exploration/opportunities
  4. Expanding the reach to those who are not currently being served
    • Demographics
      • Ethnicity
      • Grade
      • Test Scores (Science and Math)
      • Income
    Goal: Extension staff will identify and target a new demographic audience in student recruitment 
  5. Use the curriculum at least one time per county
    Goal: Counties will use any career and college readiness curriculum, on during the year.

Student Recruitment Funds

Student recruitment dollars can be used for efforts that encourage prospective students to attend the University of Nebraska–Lincoln, to continue their education after high school.

To request Student Recruitment dollars: 

  1. Fill out the statewide student recruitment funding request form.
  2. Create a budget for the event, in which the dollars will be used.
  3. Data or justification for the event that is happening.
  4. Submit to your student recruitment contact (see contacts at the bottom of this page).

Criteria to receive these dollars:

  • There must be direct student contact with university faculty and/or staff
  • Education needs to remain the primary focus, not entertainment
  • Contact information needs to be collected
  • An evaluation of the event should be performed 

Dollars cannot be used for:

  • Funds may be used to pay for a campus visit experience but no additional activities while the student is in Lincoln. For example, mileage to Lincoln would be covered because of the campus visit, but the cost of Laser Tag after the campus visit is not.  
  • Gadgets and gizmo giveaways are not looked upon as student recruitment if they are to be passed out at random. They can be requested for large events, like River City Roundup. 
  • Dollars cannot be used to fund individual families on-campus recruitment visits with student recruitment dollars.   
  • Lodging for PASE/Life Challenge will not be funded.
    • Participating in a 4-H related event on campus (PASE/Life Challenge, Horse Stampede, etc.) will not allow student recruitment funds to be used. However, if students go on an organized campus tour (city or east campus) or participate in a planned student recruitment event while on campus, their travel will be funded.
  • Dollars cannot be used to pay mileage/lodging for individual faculty to come to counties for recruitment. If faculty are coming for workshops, we need to generate funding from workshops to get the faculty member there.

Campus Visits

Below are the campus visit options available for students in your area.  

Do you want to bring a group of students to campus?  Check out the Admissions sponsored College Visit Grant!

Recruitment Tools

College Talking Points

4 Year Plans

Sample 4-Year plans are available for each college major through the UNL Bulletin.

Recruitment Pieces

Teaching Materials

Next Chapter teaching resources are available through the Next Chapter Employee Resources.

Classroom Activities

Recruitment Curriculum

Recruitment Materials

UNL recruitment materials may be ordered on an annual basis. Orders must be submitted by May 11. Please order enough for a full years' supply but avoid over ordering. Order may be submitted via the online order form.

Recruitment Recognition

Recruitment Event Recognition Guidelines